The Advantages and Disadvantages of Purchasing an Existing Business
It takes a lot of courage to be an entrepreneur. Small business owners are expected to spend a lot of time and complete a variety of tasks that require a variety of business skills. Entrepreneurs looking to start a new business can either start from scratch or acquire an existing business or franchise. A business with a loyal customer base and steady cash flow can be tempting, but the initial investment can be bigger than starting small and growing slowly. Buying an existing business has both advantages and disadvantages.
Acquiring an already profitable business has several benefits, including simplicity and a faster return on investment. The advantages of this business plan can attract potential entrepreneurs.
Better financing options
Unlike startups that need money to pay their bills even before they welcome their first customers, established companies have a steady stream of revenue to cover their operating expenses. Organizations that have been around for a while usually have a solid reputation and customer base. This reassures lenders and can lead to better terms. Unlike startups, established companies can use assets and inventory as collateral to obtain favorable financing terms.
Famous brand
Customers are more likely to stick with well-known brands if the company has been around for a while. You may have ideas for improving your existing brand, but developing something entirely new doesn't require a huge marketing budget. If you already have a dedicated customer base, custom branding is much easier than starting from scratch.
Existing customers
When you buy an established business, you can bet on a steady stream of consumers right from the start. A strong customer base and stable cash flow are the two major advantages of this strategy.
Customer base
Having an entrepreneur who already has a customer base is a significant advantage. Customer loyalty reduces marketing costs and the ability to generate sales from the start, which is a win-win situation. While current customers expect certain items and features related to the company's existing product lines, they will be interested in seeing how the company will develop and what products will be delivered in the future. Adding new life and vitality to a business is a way for new owners to increase sales and profits.
Cash flow
In addition to generating cash flow, generating income can help new business owners from day one. Raising capital can be a pain in the ass for startups, but buyers of established companies can focus on growing their new business early in the process. A consistent revenue stream not only allows owners to make changes and modifications, it also allows managers to work on smaller budgets until they can make more money from their operations.
Build a distribution chain
Maintaining existing relationships with suppliers and other business partners is critical to ensuring a successful business transformation. Additionally, the people in your supply chain can serve as inspiration for maintaining or growing your business. They may have a solid understanding of the current operations of their current organization because they have been working with them for a long time. Startup owners need to devote more time and effort to establishing and maintaining beneficial business relationships.
Access to qualified staff and good internal procedures
Of the many benefits of buying an existing business, perhaps none is more important than the opportunity to start operations with the same people and operations that may have made your purchase of the business so popular in the first place.
Commercial Operation
Systems to track financial information, sales, inventory, and other important functions should be in place in the existing business. Developing these methods from scratch requires a significant investment of time and money. If you don't have the resources or expertise, you can save money by buying an existing business rather than starting your own.
People and Transition Support
Sometimes a previous owner or other employee of a company chooses to stay and help the company transition. Also, share files and documents with the new owner to help them learn more about the organization. Even if the former owner can only be reached via email or phone, the new owner can settle in faster if they have someone familiar with the business by their side. Long-term employees left behind after a sale can be an important source of how a company weathers market volatility. With some personal stability and some institutional memory, this combination may help. The presence of someone familiar at the front desk helps clients feel more comfortable with the new company.
Disadvantages of Buying an Existing Business
Every investment has advantages and disadvantages. Do your homework with the company before making an offer. Talk to customers, suppliers and others related to the nearby business for sale to learn as much as you can about it. Hire a financial advisor who can analyze data provided by existing owners and advise you on pricing. You can also use SCORE's listings to buy existing businesses. Aspiring business owners should pay attention to initial financial outlays and be cautious about the environment they venture into.
High purchase cost
To buy an existing business, you need to spend money. No matter how "cheap" an industry or business is, there are still costs.
Buying an established business is often more expensive than starting a new business from scratch. Furthermore, established companies with good track records are almost always more expensive than start-ups or "fixed assets" that require capital investment in new technology or equipment. In contrast, if you start your own business, you can start with modest investments and gradually increase your income over time.
Outdated technology and processes
There are some downsides to buying an already established business. To reach its full potential, companies must address issues such as overstaffing and operational inefficiencies. Ask the current owner for information to review the company's systems before buying the company to see what needs to be updated. Incorporate the cost of new development or replacement of obsolete technology into the overall business budget. In other cases, starting a new business from scratch may be more effective because outdated processes are so ingrained in the business.
The company's current reputation and cultural values
An existing business with a poor image or a flood of negative online customer reviews can be difficult for a new owner to take over. The new management must do whatever it takes to restore the company's tarnished image of customer service. Therefore, you may not be able to increase your prices to compete. Before making a buying decision, be realistic about the time and effort it will take to repair your company's culture or reputation. This is how to avoid bad investments.